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现代管理学 英文版 第7版PDF|Epub|txt|kindle电子书版本网盘下载
- （美）（S.C.切尔托）Samuel C.Certo著 著
- 出版社： 北京：清华大学出版社
- ISBN：7302031614
- 出版时间：1998
- 标注页数：640页
- 文件大小：117MB
- 文件页数：660页
- 主题词：
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图书目录
BRIEF CONTENTS1
Part 1 INTRODUCTION1
TO MANAGEMENT1
1 MANAGEMENT1
AND MANAGEMENT CAREERS1
Video Case:Lands'End,Inc.—A Brief History24
2 THE HISTORY OF MANAGEMENT27
3 CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICS49
4 MANAGING IN THE GLOBAL ARENA77
Video Case:Doing Business Abroad the Lands'End Way106
Part 2 PLANNING110
5 ORCANIZATIONAL OBJECTIVES110
6 FUNDAMENTALS OF PLANNING132
7 MAKING DECISIONS152
8 STRATEGIC PLANNING175
9 PLANS AND PLANNING TOOLS200
Video Case:Planning in the Coming Home Division at Lands'End222
Part 3 ORGANIZING226
10 FUNDAMENTALS OF ORGANIZING226
11 RESPONSIBILITY AUTHORITY,AND DELEGATION249
12 MANAGING HUMAN RESOURCES272
13 ORGANIZATIONAL CHANGE AND STRESS296
Video Case:Product Development at Lands'End:From a Functional to a Team Approach321
PART 4 INFLUENCING:FOUNDATIONS FOR LEADING324
14 FUNDAMENTALS OF INFLUENCING AND COMMUNICATION324
15 LEADERSHIP348
16 MOTIVATION378
17 GROUPS,TEAMS,AND CORPORATE CULTURE402
18 UNDERSTANDING PEOPLE:ATTITUDES,PERCETION,AND LEARNING428
Video Case:Lands'End:Controlling a Much Envied Work Climate450
Part 5 CONTROLUNG454
19 PRINCIPLES OF CONTROLLING454
20 PRODUCTION MANAGEMENT AND CONTROL475
21 INFORMATION AND TECHNOLOGY506
Video Case:Lands'End:Getting The Product Out to the Customer536
Part 6 TOPICS FOR SPECIAL EMPHASIS540
22 QUALITY:BUILDING COMPETITIVE ORGANIZATIONS540
23 MANAGEMENIT AND DIVERSITY563
Video Case:Giving High Quality Customer Service:A Focal Point at Lands'End588