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商务英语应用文写作PDF|Epub|txt|kindle电子书版本网盘下载

商务英语应用文写作
  • 施晓燕,李红主编 著
  • 出版社: 北京:科学出版社
  • ISBN:9787030286383
  • 出版时间:2010
  • 标注页数:192页
  • 文件大小:43MB
  • 文件页数:200页
  • 主题词:商务-英语-应用文-写作-高等学校-教材

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图书目录

PART Ⅰ Business Correspondence3

Unit 1 Fundamentals of Business Letter Writing3

1.1 Language Style and Tone of Business Writing4

1.2 Essential Principles of Business Writing6

Unit 2 The Components and Layout of the Business Letter12

2.1 The Components of the Business Letter12

2.2 The Layout of the business letter16

2.3 The Layout of the Envelope21

Unit 3 Status/Credit Inquiries and Replies23

3.1 Introduction to Status/Credit Inquiries and Replies23

3.2 Sample Letters26

Unit 4 Establishment of Business Relations33

4.1 Introduction to Letters of Establishing Business Relations and Replies33

4.2 Sample Letters34

Unit 5 Inquiries and Replies41

5.1 Introduction to Inquiries and Replies41

5.2 Sample Letters44

Unit 6 Quotations,Offers and Counter-Offers51

6.1 Introduction to Quotations,Offers and Counter-Offers51

6.2 Sample Letters53

Unit 7 Orders and Replies62

7.1 Introduction to Orders and Replies62

7.2 Sample Letters64

Unit 8 Payment and Settlement72

8.1 Introduction to International Payments72

8.2 Letters Concerning Payments74

8.3 Sample Letters76

Unit 9 Packing and Shipment88

9.1 Introduction to Packing and Shipment88

9.2 Sample Letters90

Unit 10 Insurance100

10.1 Introduction to Insurance100

10.2 Letters Concerning Insurance102

10.3 Sample Letters103

Unit 11 Complaints/Claims and Adjustments110

11.1 Introduction to Complaints/Claims and Adjustments110

11.2 Sample Letters112

PART Ⅱ Other Practical Business Writings123

Unit 12 E-mail Writing123

12.1 Introduction to E-mail Writing123

12.2 Sample E-mails for Business Communication126

Unit 13 Memo Writing131

13.1 Introduction to Memo Writing131

13.2 Sample Memos135

Unit 14 Minutes Writing139

14.1 Introduction to Minutes Writing139

14.2 Sample Minutes141

Unit 15 Business Report Writing145

15.1 Introduction to Business Report Writing145

15.2 Types of Reports151

15.3 Sample Reports158

Unit 16 Contract Writing164

16.1 Introduction to Contract Writing164

16.2 Sample Contracts168

Appendix Ⅰ 常用商务英语缩略语178

Appendix Ⅱ 常用电子邮件缩写词、首字母组合和行话190

References192

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